Content Marketing Manager

Torus is headquartered in Utah and is expanding manufacturing at our 540,000-square-foot facility in Salt Lake City called GigaOne. Our mission is to build the world’s first mesh energy infrastructure — built to unite people and communities through resilient, secure, and intelligent power. We design, engineer, manufacture, install, and support our systems end-to-end, standing behind them throughout their lifecycle. Torus systems help reduce costs, lower emissions, and protect facilities from outages, while strengthening the security and reliability of the broader utility grid. Torus is committed to American manufacturing, engineering excellence, and building energy systems that last.

At Torus, you will be part of something larger than a single product or technology. Your work will help build energy infrastructure that supports critical systems, industry, and communities for decades to come. We value accountability, collaboration, and clear thinking. We are looking for people who want to solve hard problems and build things that matter.

• Own Torus’s website content strategy and upkeep: messaging, page layout, SEO basics, and conversion-focused updates.
• Run Torus email marketing: list segmentation, workflows, newsletters, nurtures, and event follow-up sequences.
• Manage social channels: set content calendar, work with creative teams to build content, track performance, and use results to inform overall content strategy.
• Build a creator/influencer program and turn partnerships into repeatable content.
• Partner with Performance Marketing in creating and maintaining landing pages, including forms, CTAs, and A/B tests to improve conversion.
• Partner with Product Marketing on launches: convert launch plans into web pages, emails, social kits, and story-driven assets.
• Own content performance reporting: HubSpot + GA4 dashboards, attribution hygiene, and monthly insights with next actions.

• 5+ years in B2B content marketing (technical products preferred).
• Strong CRM experience: email management, workflows, segmentation, forms/CTAs, reporting.
• Proven ability to manage a website roadmap and ship content quickly with high quality.
• Experience working with creative teams (design, animation, video) to produce high-quality content. 
• Strong writing/editing—can translate technical material into clear customer value.
• Comfortable with analytics: GA4 + HubSpot reporting; can connect content to leads, MQLs, pipeline influence.
• Strong stakeholder management across product, sales, brand, and leadership.

• Experience in energy, climate tech, utilities, infrastructure, data centers, or hardware + software businesses.
• SEO and CRO experience (keyword strategy, on-page optimization, landing page testing).
• Experience building content systems that scale (templates, governance, review flows, content library).
• Familiarity with long sales cycles and multi-persona buying committees.
• Comfort being on-site for key moments (factory, installs, partner visits, conferences) to capture content fast.

• Constantly operates a computer and other peripheral office equipment such as a printer or mouse.
• Ability to communicate information so others can understand. Must be able to exchange accurate information in these situations.
• Must report to work reliably and with the ability to use full and unimpaired skills and judgment to safely execute your job.
• Proficiency in reading, writing, and speaking English required.
• When on the production floor, required to don personal protective equipment to include, but not limited to ear protection, gloves, eye protection and/or safety helmet. 
• When on the production floor, ability to observe, detect and respond to audible and visual machine malfunction warnings.